The Bay

The Bay is the biggest radio station* in North Lancashire and South Cumbria with more listeners than all other BBC and commercial stations in its area. The Bay reaches an amazing cumulative audience of *178,000 adults – that’s 64% of the adult population across towns like Barrow, Millom, Ulverston, Windermere, Ambleside, Kendal, Carnforth, Lancaster, Morecambe and all surrounding towns and villages!